Author Archives: SDM LLC

Content is King! (Still!)

Marketing these days seems to have slowly become more and more complicated over time, right? It doesn’t have to be! You can overcome the difficulty of an ever-evolving world. All you have to do is remember the evergreen pillar of the basics. Content. Content is still King, and the message you send to your customerContinue reading “Content is King! (Still!)”

How to set up a Brand Awareness Campaign on Facebook for real results.

How to set up a Brand Awareness Campaign on Facebook for real results. Are you launching a local business or a new product? You’re going to want to run some ads on Facebook! The next question then becomes, what objective should you select for your ad campaign? What does the campaign objective Brand Awareness mean?Continue reading “How to set up a Brand Awareness Campaign on Facebook for real results.”

Are you struggling to get sales with your Facebook ads? Do this!

Are you struggling to get sales with your Facebook ads? Do this! If you are growing your business online, you are likely using Facebook ads. And while it may happen once in a great while where someone instantly finds success advertising on Facebook, it is more likely than not that you will fall flat onContinue reading “Are you struggling to get sales with your Facebook ads? Do this!”

How to Create a Logo for Your Brand

How to Create a Logo for Your Brand A great logo will captivate your customers and give you a sense of confidence in your brand. Every major brand in the world was at one point unknown. It is important to create a logo that is easy to remember and catches the eye of your intendedContinue reading “How to Create a Logo for Your Brand”

A Few Quick Tips on Leveraging Sales Channels and Competitive Research

A Few Quick Tips on Leveraging Sales Channels and Competitive Research As you grow your business online, you will inevitably do some sort of competitive research.  It is important to get to know who you are competing against in the market and to understand the strengths and weaknesses of their products or services. This isContinue reading “A Few Quick Tips on Leveraging Sales Channels and Competitive Research”

3 Ways to Get Free Traffic to Your Website

3 Ways to Get Free Traffic to Your Website Do you have a website for your business? If not, get one. Like today. You cannot afford to not be online as a business owner during these times. (There are likely a few exceptions, but you must have an online presence in general.) With the vastContinue reading “3 Ways to Get Free Traffic to Your Website”

Brand Building from the Ground Up. Where to begin?

Where should you start when building a brand from the ground up, the right way? Every business started out as basically nothing until they get in front of customers and develop a brand. A solid brand is something that will ultimately be the face of any company and the key to brand recall. Major companiesContinue reading “Brand Building from the Ground Up. Where to begin?”

How to let Data drive your Facebook advertisement results in 2023

How to let Data drive your Facebook advertisement results In today’s digital age, if your company is not online, you are missing out on a potentially massive amount of money. By having an effective online marketing campaign, you can position your business or brand as the expert and leading authority in your field. That beingContinue reading “How to let Data drive your Facebook advertisement results in 2023”